Prime Importance by Iain Moran
Created by: Iain Moran
Key features
Includes 10 routines: eight card tricks and two coin routines
Designed for real-world performance with maximum impact
Teaches essential sleights like Convincing Control and Gary Kurtz Slip-Cut Force
Features standout routines such as 'Picking Pockets' and 'Quantum Sandwich 2.0'
Focuses on reliability and professional-grade material
Pros
Highly polished and foolproof routines
Blends strong methodology with audience-tested impact
Includes a variety of effects from card tricks to coin routines
Teaches essential sleights and techniques
Designed for professional use
Cons
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Effect
The Prime Importance collection features 10 close-up magic routines. Eight focus on card tricks, and two involve coins. Each routine is designed for real-world performance with strong audience reactions. Effects include signed cards vanishing and reappearing in pockets, impossible card switches, and visually striking sandwich routines.
Full details
The collection includes:
- Counting on Them: A deceptive routine where explaining the method makes the trick more confusing.
- Magician’s Nephew: A mutual card-finding effect where participants locate each other’s selections.
- Thanks to Lance, John and Dave: A signed card repeatedly vanishes and reappears in the magician’s pocket.
- Quantum Sandwich 2.0: A signed card appears between two other cards in a surprising way.
- TUC3 & Silver Sequence: Two coin routines with productions, vanishes, and transpositions.
- Picking Pockets: Four signed aces and four jacks switch places across different pockets.
The product also teaches sleights like the Convincing Control, Ackerman Varies Kelly, and Gary Kurtz Slip-Cut Force.
Who should consider the trick
This collection suits magicians who perform close-up magic professionally. The routines are built for reliability and strong audience reactions. Those looking to expand their repertoire with polished, tested effects will find value here.
Information on how difficult it is to perform
The routines are designed for real-world use, meaning they prioritize practicality. Some effects require intermediate sleight-of-hand skills, such as the Convincing Control and Gary Kurtz Slip-Cut Force. However, the methods are structured to minimize risk during performance.
What magicians say
BigBlindMedia describes the collection as "bulletproof, professional-grade material." The routines are refined for maximum impact, with a focus on reliability. The Picking Pockets routine is highlighted as a standout effect, where signed cards impossibly switch places. The coin routines, TUC3 & Silver Sequence, are noted for their high-energy performances.
For magicians seeking strong, audience-tested material, Prime Importance offers a mix of deceptive card and coin routines. The emphasis on foolproof handling makes it a solid choice for working performers.
What people are saying about Prime Importance
BigBlindMedia says...
For magicians seeking bulletproof, professional-grade material, *Zen Magic* appears to be a compelling investment. Moran’s focus on *'belt & braces'* handling—prioritizing reliability—makes this particularly appealing for working performers.
Promotional videos
Picking Pockets Performance from Zen Magic with Iain Moran
BigBlindMedia mentioned this magic trick in this video.