SOLD OUT before release | September 18

This week's episode of "What's New This Week?" is a whirlwind tour of recent magic releases and upcoming products, presented by Beau Cream and Connor Quinn (voiceover legend). The video functions as a news and review segment, highlighting new items available from various magic dealers and creators. Beau emphasizes the importance of moving quickly, as some items, like "Stitch," have already sold out due to pre-orders from wholesalers. The video kicks off with a "Question Time" segment, addressing viewer inquiries about potential interviews with Mark and Austin Murphy, a volleyball competition with Penguin Magic, and the early sell-out of "Stitch." Beau playfully declares that the codeword for the week is "Ace," a slang term for "awesome." A key takeaway is the introduction of Murphy's Magic's new membership tiers, offering exclusive content and recognition for subscribers. The video also promotes Murphy's Magic's Discord server and social media channels. The bulk of the video is dedicated to showcasing recently released magic items, including the 52 B'Wave by Iñaki Zabaletta, Pocket Watch by PITATA MAGIC, OMNI BREAK by Victor Zatko, LEGACY HAUNTED HANKY by Joao Miranda, ROYAL COUPLE by Gustavo Sereno and Gee Magic, Adrián Carratala's Ring to Shoelace, Tic Tac Empty by Andre Previato Bonafini, Bill Teleport by Kenneth Costa, and Gravity by Patricio Teran. A review segment highlights "Liquify" by Tobias Dostal, and Jay McCoy showcases his cardistry. This week's Dealer of the Week is Merchant of Magic, and the Artist of the Week is Jay McCoy. Sneak peeks are given for Command Pad by Peter Turner, Dream Table Pro by Ghee Magic, Stitch by Titanis, and Easy Tones by Rich Relish and Craig Petty. Finally, Beau encourages viewers to comment for a chance to win a prize, making it a fast-paced, informative overview of the current magic market.