How to Get Your Spectators INVESTED in YOUR MAGIC!! | HTMYMB EP.20 - Relatability

This video, part of Reed Sleights' "How to Make Your Magic Better" (HTMYMB) series, dives deep into a crucial element of impactful magic: relatability. Reed argues that connecting with your audience on a personal level, beyond just presenting tricks, is key to eliciting better reactions and fostering a deeper engagement. He emphasizes that relatability isn’t just about the magic itself, but also about the performer’s approach, the stories they tell, and the props they use. Reed highlights that relatability builds trust and makes magic feel more impactful. He shares that a significant portion of his success stems from his ability to connect with audiences on a human level. He believes that focusing solely on the trick, without engaging the audience, can lead to isolation and a lack of investment. He also points out that magicians often face a perception of being “otherworldly,” and being relatable helps humanize the performer, making them more approachable and trustworthy. The video offers several actionable steps to cultivate relatability: knowing your audience, using everyday language, being authentic, incorporating personal stories, engaging in conversation, choosing relatable props, and observing audience reactions. Reed illustrates his points with examples, including a performance from Omega and referencing Jason Leeney. Reed’s opinion is that becoming a more relatable magician is an ongoing process of self-reflection, experimentation, and genuine connection. He encourages magicians to prioritize empathy, emotional intelligence, and authenticity to elevate their performances and create a more meaningful experience for their audiences.